While I may not think the "special" weeks are all that exciting.... or a great promotion, I have to say I LOVE the idea behind the promotion of "Limited Magic" and their commercials as they are saying exactly what many of us have felt at one time or another. For me it is especially true of the one with Lucy!
"Believes in fairies, magic kingdoms, and wishing on stars. Even believes elephants can fly... and you can't believe how time flies. Lucy at 4-1/2 and you - available for a limited time only"
http://www.youtube.com/watch?v=84xxcTX3E2k
OMG - really!?!?! This absolutely hits "it"[/B] for me. Genius marketing IMO - even if it is taking advantage a bit of parents emotions - feeling like our kids grow up too fast and life can fly by too quickly at times!
It still works for me and makes me want to get back asap.... time is fleeting.
Sydnerella's Mama
I saw this ad last night, and looooved it. It's exactly why we are going to WDW with my kids still young (I keep having workmates telling me it's worthless to go because my 2 years old won't remember a thing). My DD4 is deep into the princesses, but is starting to doubt a lot of things. It's now or never for us, as she won't be into the magic much longer.
Time is very limited, and it's true. I like their new campain.